THE AFRICA TRADE OFFICE
1100 Mercantile Lane
Suite 115-A
Largo, MD 20774
Ph 301-583-4650

ROUNDTABLE DISCUSSION: WHAT’S NEXT FOR SOUTHERN SUDAN?

The Africa Trade Office was honored to host a seven-person delegation from the South African City of Tswhane (formerly Pretoria) led by the Executive Mayor Kgosientoso Ramkgopa on July 6, 2011. The delegation held a roundtable with Prince George’s County firms regarding specific opportunities in IT infrastructure, and construction. U.S. companies were encouraged to come to South Africa and open up operations for the long term.

To learn more, download the Tshwane Economic Development Framework & Investment Strategies presentation.

For more information, contact Elizabeth Crittenden.

This project is funded by a grant from the U.S Small Business Administration (SBA). SBA's funding should not be construed as an endorsement of any products, opinions, or services. All SBA-funded projects are extended to the public on a nondiscriminatory basis.

Export One: Africa!

The Africa Trade Office (ATO), established in 2008 through an SBA grant, and the Bowie State University International Business Initiative (BSU-IBI) led by the College of Business are collaborating with the Department of English and Modern Languages, and Addis Ababa University (AAU), in Ethiopia, as well as area Chambers of Commerce to enhance the abilities of current and potential small and medium-sized businesses (SMEs) in the Washington Metropolitan area to do business internationally.

Export One:Africa! an international business course designed by the Africa Trade Office to provide "new-to-export" companies a detailed review of the fundamentals of international trade an international business course to demystify international trade for U.S. firms. During the SPRING2011 Export One will be offered at Bowie State University will be taught and hosted by Bowie State University!

This curriculum is geared toward action—producing an export marketing plan and completing a trade deal. In 8 intense class sessions, this course weaves the principles of international business with the practical experience and recommendations of practitioners

WHO SHOULD ATTEND?

Business CEOs and business development officers of successfully operating U.S. small companies.
Undergraduate and Graduate students focused on international business

COURSE OUTCOMES?

BSU Students Market Your Company in Ethiopia during Jan 2011 Mission
Complete an International Marketing Plan
Complete an International trade deal within 12 months of course completion
Receive Certificate for International Business Class upon completion
Participate in a Trade Mission to Ethiopia and Ghana June 2011

COURSE CONTENT?

This curriculum is geared toward action—producing an export marketing plan and completing a trade deal. In eight (8) intense class sessions, this course weaves the principles of international business with the practical experience and recommendations of practitioners.
Class format allows the Bowie State University Professor to teach the business concepts using the textbook, and independent case studies. The second half of each class session will permit at least two practitioners to present (e.g. real bank requirements, marketing techniques, payment strategies, partnering approaches, etc.).
Topics include:
- THE PLAN
- INTERNATIONAL MARKETING& MARKET RESEARCH
- FINANCING
- SHIPPING
- SUPPLY CHAIN MANAGEMENT
- MANAGING YOUR INT'L BUSINESS
- PRESENTATIONS

COURSE RESOURCES?

Utilizing the Going Global text/workbook
Digital Video Conference with Prospective Partners and/or Buyers in Ethiopia
Speakers (govt & private sector) from Federal, State, and Local Trade Offices

WHEN: Class Meets Monday Evenings (8) Weeks Starting March 28, 2011

TIME: 4:55 p.m. - 7:25 p.m.

COST: $1,100 includes Going Global Text/Workbook Installment Options

LOCATION: Bowie State University, College of Business, 14000 Jericho Park Road, Bowie, Maryland, 20715

REGISTRATION:

BUSINESSES-- Export One Course
STUDENTS-- www.bowiestate.edu

INFORMATION: For immediate information and to obtain a university student assigned to your company, contact Elizabeth Crittenden at 301-583-4615, ecrittenden@pgcedc.com, or Dr. Regina Tawah at 240-988-0995, rtawah@bowiestate.edu.